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Quirk’s Event New York 2024

eye square is Exhibiting at Quirks New York 2024!

We are thrilled to announce that our market research company will be exhibiting at the Quirks Event in New York from March 27-28, 2024. Quirks is a premier event for marketing research and insights professionals, offering a unique platform for industry networking, learning, and innovation.

Visit Us at Booth!

Come visit us at our booth, where our team will showcase our cutting-edge market research solutions designed to provide deep insights into consumer behavior and preferences. Our experts will be available to discuss how our services can help your business make data-driven decisions.

Join Us for Live Demos and More!

We’ll be conducting live demonstrations of our innovative research technologies, including eye-tracking, implicit testing, and user experience research. Don’t miss this chance to see our solutions in action and learn how they can transform your research strategies.

Learn more and meet eye square expert Jeff Bander at his session!

Room 1
1:30 pm – 2:00 pm NY time
Wednesday, Juli 17th, 2024

Maximizing sales: The impact of vertical ads on consumer buying behavior

In his talk, eye square expert Jeff Bander will present the results of a recent and groundbreaking study that focuses on the impact of creative and media attention in connection with purchasing behavior.

Want to learn more?

The session will help you understand how quality differs from media attention on social media platforms using full-screen vertical video ads. A key finding of the study is that you can use both active and passive attention to influence the effectiveness of brand messages.

The presentation will be of particular interest to you if you want to learn how to best place your creative assets to maximize advertising impact. You will also learn how to optimize and regulate attention efficiency spending by using different consumer persuasion options.

Be part of it! We look forward to seeing you.

About Quirks New York!

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More Information

Quirks New York is renowned for its comprehensive sessions, workshops, and exhibit hall filled with the latest tools and techniques in market research. This event is an invaluable opportunity to connect with thought leaders, explore new methodologies, and gain actionable insights.

We look forward to seeing you at Quirks New York 2024. Whether you’re looking to enhance your current research capabilities or explore new ones, our team is excited to connect and collaborate!

For more information about the event, click here!