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planung&analyse – Insights Event

planung&analyse Insights Event 2024

September 24 and 25, 2024 | Frankfurt am Main

From September 24 to 25. 2024 you have the opportunity to take part in the planung&analyse Insights Event in Frankfurt am Main. The planung&analyse Insights Event is the event for operational market research and enables its guests to expand their specialist knowledge with many interesting presentations from various market research institutes.

The theme of this year’s congress is future paths in market research, opportunities for success and best cases from various sectors. You can look forward to keynote speeches, presentations and discussion panels on hot industry topics, as well as a start-up round and short impulses.

With your ticket for the planung&analyse Insights event, you can also take part in the parallel Horizont Advertising Impact Summit and immerse yourself in the world of advertisers together with media planning executives.

Meet eye square at this year’s planung&analyse event in Frankfurt

Our eye square experts will also be attending this year’s planung&analyse Insights Event.

Meet our CEO Michael Schießl at his keynote speech at the planung&analyse Insights event.

Or Stefan Schönherr and Marvin Vogt, at this year’s Horizont Werbewirkungsgipfel.  

September 24, 2024 | 14:30

Michael Schießl | planung&analyse

What gives an AI user the right to hope
Application of AI test quality criteria in the field of media perception and implicit attitudes.

Michael Schießl
Geschäftsführer

eye square

Stefan Schönherr
Executive Vice President Brand & Media Experience and Partner

eye square

Marvin Vogt
Senior Research Consultant

eye square



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